I’ve been working on this new thread of research, still related to branding and identity-making, but particularly how it affects women, children, and minorities. There is a great book on the subject:
Also one of my students, Gillian, showed me that the same author has a full length video online. It’s available at: http://www.mediaed.org/videos/MediaGenderAndDiversity/KillingUsSoftly3 , and a studyguide for it is available at: http://www.jeankilbourne.com/video.html . Check it out, Kilbourne’s work is definitely cutting edge, and exceptionally well done.